We live in competitive times and more that likely there is another company out there that is looking for and serving customers, just like yours. So it begs the question, what can you do to be better, unique, and desirable? This week on the Sales Babble Podcast, Pat Helmers interviews Thomas Ellis, author of the just published book, B.U.D. Better Unique and Desirable: The Sales Process That Gets Results, a #salesphilosophy that can positively impact your sales and set you up for success. Listen here…
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